Privacy policy

Last updated: August 31, 2026

Ferbe's Pet Store operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Ferbe's Pet Store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal information when you visit, use, make a purchase from, or otherwise interact with the Services, or communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, use, or disclosure of personal information, this Privacy Policy will control.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood the practices described in this Privacy Policy.

Personal Information We Collect or Process

For purposes of this Privacy Policy, “personal information” means information that identifies you, relates to you, describes you, or could reasonably be linked to you or another person.

Personal information does not include information that has been anonymized or de-identified so that it can no longer reasonably be associated with you.

Depending on how you interact with the Services, where you live, and what applicable law permits or requires, we may collect or process the following categories of personal information:

  • Contact information, including your name, billing address, shipping address, telephone number, and email address.
  • Financial and payment information, including payment card information, financial account information, transaction details, payment methods, payment confirmations, and related payment information.
  • Account information, including your username, password, security information, preferences, and account settings.
  • Transaction information, including products you view, add to your cart, add to a wishlist, purchase, return, exchange, or cancel, as well as your transaction and order history.
  • Communications with us, including information you provide when contacting us with questions, customer-service requests, feedback, or other communications.
  • Device information, including information about your device, browser, network connection, IP address, operating system, and other device or online identifiers.
  • Usage information, including information about how and when you browse, access, interact with, or use the Services.
  • Advertising and analytics information, including advertising interactions, referring sources, campaign information, product views, searches, add-to-cart events, checkout activity, purchases, and other events or identifiers used to measure and improve advertising performance.
  • Marketing preference information, including whether you have subscribed to marketing communications and your preferences regarding advertising, cookies, tracking technologies, and data sharing.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, purchase a product, use the Services, communicate with us, subscribe to marketing communications, or otherwise provide information to us.
  • Automatically through the Services, including through your device when you access or use our website and through cookies, pixels, APIs, tags, and similar technologies.
  • From Shopify and our service providers, including companies that provide technology, payment processing, analytics, hosting, fulfillment, marketing, advertising, customer support, or other services to us.
  • From business and marketing partners, advertising platforms, analytics providers, social media platforms, and other third parties where permitted by applicable law.

How We Use Your Personal Information

Depending on how you interact with us and the Services, we may use personal information for the following purposes:

Providing and Improving the Services

We may use your personal information to provide the Services, fulfill our contractual obligations to you, process payments, manage orders, arrange shipping, facilitate returns and exchanges, maintain your account, remember your preferences, provide product recommendations, improve our website, and personalize your shopping experience.

Marketing and Advertising

We may use personal information for marketing, promotional, and advertising purposes, including to:

  • Send marketing or promotional communications by email, text message, or other permitted means.
  • Display advertisements for our products or Services on our website, social media platforms, search engines, or other websites and applications.
  • Personalize advertisements based on products you have viewed, added to your cart, purchased, or otherwise interacted with.
  • Measure the effectiveness of advertisements and marketing campaigns.
  • Create audiences or perform advertising measurement and attribution.
  • Understand which advertisements or marketing channels lead visitors to our store and result in purchases.
  • Improve our marketing strategies and customer experience.

Where required by applicable law, we will obtain appropriate consent before sending certain marketing communications or using certain tracking technologies.

Security and Fraud Prevention

We may use personal information to authenticate accounts, provide a secure shopping and payment experience, identify and prevent fraudulent, illegal, unsafe, or malicious activity, protect our customers and our business, and enforce our policies.

If you create an account, you are responsible for maintaining the security of your login credentials. You should not provide your passwords, verification codes, or account access credentials to unauthorized persons.

Customer Communications

We may use your personal information to provide customer support, answer questions, address requests, provide important information relating to your orders or account, and maintain our business relationship with you.

Legal and Compliance Purposes

We may use personal information to comply with applicable laws, regulations, court orders, legal processes, law-enforcement requests, and other lawful government requests.

We may also use personal information to investigate or defend legal claims, enforce our agreements and policies, protect our rights, and protect the rights, safety, and property of our customers or others.

Cookies and Similar Tracking Technologies

We and our service providers may use cookies, pixels, tags, software development kits, APIs, local storage, and similar technologies to operate and improve our Services.

These technologies may be used to:

  • Remember your preferences and settings.
  • Keep products in your shopping cart.
  • Enable account and checkout functionality.
  • Understand how visitors interact with our website.
  • Analyze traffic and website performance.
  • Measure advertising effectiveness.
  • Attribute purchases or other actions to advertising campaigns.
  • Personalize content and advertisements.
  • Detect fraud and maintain security.

Some cookies and tracking technologies are necessary for the operation of the Services, while others may be used for analytics, personalization, or advertising.

Where required by applicable law, non-essential cookies and tracking technologies will be used only after obtaining the required consent.

You may have the ability to manage your cookie and privacy preferences through the privacy controls or cookie banner available on our website.

Browser settings may also allow you to restrict or delete certain cookies, although doing so may affect the functionality of some portions of the Services.

Advertising, Analytics, and TikTok

We may use third-party advertising, analytics, and measurement services, including TikTok, to understand how visitors interact with our website and products, measure the effectiveness of our advertising campaigns, improve the customer experience, and provide advertisements that may be more relevant to your interests.

For these purposes, we may use technologies including:

  • TikTok Pixel
  • TikTok Events API
  • TikTok Advanced Matching
  • Shopify APIs and integrations
  • Cookies
  • Pixels
  • Tags
  • Server-side technologies
  • Campaign tracking technologies
  • Other similar advertising and analytics technologies

Depending on your interaction with our Services and applicable privacy settings, information collected, processed, or disclosed in connection with these technologies may include:

  • IP address
  • Device and browser information
  • Online identifiers
  • Website visits
  • Pages or products viewed
  • Search activity
  • Products added to a shopping cart
  • Checkout activity
  • Purchase and transaction information
  • Advertising interactions
  • Referring websites or advertising campaigns
  • Campaign attribution information
  • Other events relating to your interaction with our store

Where permitted by applicable law and supported by an appropriate legal basis, certain contact information, such as an email address or telephone number, may also be processed in a protected, encrypted, normalized, or hashed format for purposes such as advertising measurement, matching, attribution, and campaign optimization.

TikTok and other advertising or analytics providers may process information according to their own privacy policies and terms.

The information available to these providers and the technologies that operate may vary based on your location, consent choices, privacy preferences, device settings, applicable law, and our platform configuration.

Where applicable law requires consent before advertising or analytics technologies are used, we will seek the necessary consent.

Depending on where you live, you may also have the right to opt out of certain processing, sharing, sale, or use of personal information for targeted advertising.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate purposes consistent with this Privacy Policy.

These parties may include:

Shopify and Service Providers

We may disclose information to Shopify and to vendors and service providers performing services on our behalf, such as:

  • IT and website services
  • Payment processing
  • Data hosting and cloud storage
  • Analytics
  • Customer service
  • Order management
  • Fulfillment
  • Shipping and delivery
  • Fraud prevention
  • Email or SMS services
  • Marketing technology
  • Advertising services

Business, Advertising, and Marketing Partners

We may disclose information to business, advertising, and marketing partners to provide advertising and marketing services.

These partners may use information according to their own privacy notices and applicable agreements.

Depending on where you live, certain disclosures may be considered a “sale,” “sharing,” or processing for “targeted advertising” under applicable privacy laws.

Where applicable, you may opt out through our privacy choices page:

https://ferbepetstore.com/pages/data-sharing-opt-out

At Your Direction or With Your Consent

We may disclose information when you direct, request, authorize, or consent to such disclosure, including where necessary to fulfill an order or interact with third-party integrations or services.

Affiliates and Corporate Transactions

We may disclose information to our affiliates or within our corporate group, if applicable.

We may also disclose information in connection with a business transaction, such as a merger, acquisition, restructuring, financing, asset sale, bankruptcy, or similar corporate event.

Legal and Safety Reasons

We may disclose information where reasonably necessary to comply with applicable legal obligations, subpoenas, search warrants, court orders, government requests, or similar legal processes.

We may also disclose information to enforce our terms or policies and to protect our Services, business, customers, rights, property, safety, or the rights and safety of others.

Relationship With Shopify

The Services are hosted and supported by Shopify.

Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve Shopify's services and our store functionality.

Information that you provide through our Services may be transmitted to and processed by Shopify and other service providers that may be located in countries other than the country in which you live.

We may also use certain enhanced Shopify features that use information derived from your interactions with our store, other merchants, and Shopify to help protect, improve, and grow our business and provide more personalized or enhanced services.

In circumstances where Shopify independently determines the purposes and means of processing certain information, Shopify may be responsible for responding to requests relating to that processing.

For more information about how Shopify processes personal information, please review Shopify's Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/app-users

You may also be able to exercise certain privacy rights relating to information processed by Shopify through Shopify's Privacy Portal:

https://privacy.shopify.com/en

Third-Party Websites and Links

The Services may contain links to websites, applications, or online platforms operated by third parties.

If you follow a link to a website or service that we do not own or control, you should review that third party's privacy policy, security practices, and terms.

We are not responsible for the privacy, security, accuracy, availability, completeness, or reliability of third-party websites, applications, or platforms.

Information that you provide in public or semi-public areas, including information you disclose on third-party social media platforms, may be visible to other users and may be used by those third parties according to their own policies.

The inclusion of a third-party link does not necessarily mean that we endorse or sponsor the third party or its content.

Children's Personal Information

The Services are not intended for use by children who are below the legal age required to independently provide consent in their jurisdiction.

We do not knowingly collect personal information from children in violation of applicable law.

If you are a parent or legal guardian and believe that a child has provided personal information to us, please contact us using the information provided in the Contact Us section below so that you may request deletion of that information.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms may be defined under applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no security measure or system is completely secure, and we cannot guarantee absolute security.

Information transmitted over the internet or other networks may be subject to risks beyond our control. You should avoid sending sensitive or confidential information through insecure communication channels.

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including where needed to:

  • Maintain your account.
  • Provide the Services.
  • Complete transactions.
  • Fulfill orders.
  • Maintain business and financial records.
  • Comply with legal obligations.
  • Resolve disputes.
  • Prevent fraud.
  • Enforce agreements and policies.

Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information.

These rights are not absolute and may be subject to exceptions or limitations under applicable law.

Right to Access or Know

You may have the right to request information about the personal information we maintain about you and how it is used or disclosed.

Right to Delete

You may have the right to request deletion of personal information that we maintain about you, subject to applicable exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information that we maintain about you.

Right to Data Portability

You may have the right to receive a copy of certain personal information in a portable format and, in certain circumstances, request that it be transferred to another organization.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you live, you may have the right to opt out of activities that applicable privacy laws define as:

  • The sale of personal information
  • The sharing of personal information
  • Targeted advertising

You may exercise applicable opt-out rights through:

https://ferbepetstore.com/pages/data-sharing-opt-out

Where required under applicable law and supported by our systems, if you visit our website with an enabled Global Privacy Control (GPC) signal, we may treat that signal as a request to opt out of applicable sale, sharing, or targeted advertising for the browser or device from which the signal is sent.

Where we are able to associate the applicable signal with a Shopify customer account, the opt-out may also be applied as supported by Shopify.

For more information about Global Privacy Control, visit:

https://globalprivacycontrol.org/

Other “Do Not Track” browser signals may not be recognized unless required by applicable law.

Marketing Communication Preferences

You may unsubscribe from promotional email communications at any time by using the unsubscribe mechanism included in our marketing emails.

If you opt out of promotional communications, we may still send non-promotional communications when appropriate, including communications relating to your account, purchases, transactions, security, or customer-service requests.

Cookie and Tracking Preferences

Where available, you may use our cookie banner, privacy controls, or other preference tools to manage consent for certain cookies, advertising technologies, analytics technologies, and related processing.

Withdrawing consent does not affect the lawfulness of processing that occurred before consent was withdrawn.

Additional Rights for the United Kingdom and European Economic Area

If you live in the United Kingdom or European Economic Area, subject to applicable legal requirements, exemptions, and limitations, you may also have rights including:

Right to Object to Processing

You may have the right to object to processing of your personal information in certain circumstances.

Right to Restrict Processing

You may have the right to request that we restrict the processing of personal information in certain circumstances.

Right to Withdraw Consent

Where processing is based on your consent, you may withdraw that consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

Right to Lodge a Complaint

You may have the right to lodge a complaint with an applicable data protection authority.

Exercising Your Rights

You may exercise available privacy rights using the methods provided through the Services or by contacting us using the information in the Contact Us section below.

We will not discriminate against you for exercising privacy rights provided by applicable law.

We may need to verify your identity before processing certain requests.

Where permitted by applicable law, you may designate an authorized agent to submit a request on your behalf. We may require proof that the agent is authorized to act for you and may also require you to verify your identity directly with us.

We will respond to valid requests within the timeframe required by applicable law.

You can learn more about Shopify's processing of personal information and certain rights relating to Shopify at:

https://privacy.shopify.com/en

Complaints

If you have a complaint about how we process your personal information, please contact us using the information provided below.

Depending on where you live, you may have the right to appeal certain decisions we make regarding privacy requests or submit a complaint to your local data protection or privacy authority.

If you are located in the EEA, information about relevant supervisory authorities is available through the European Data Protection Board:

https://edpb.europa.eu/about-edpb/about-edpb/members

International Transfers

We, Shopify, and our service providers may transfer, store, or process personal information outside the country in which you live.

Where required by applicable law, transfers of personal information from the EEA or United Kingdom to other countries will be made using recognized legal transfer mechanisms, which may include the European Commission's Standard Contractual Clauses, applicable United Kingdom transfer mechanisms, or other legally recognized safeguards.

These safeguards may not be required where the destination has been formally recognized as providing an adequate level of data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technologies, Services, legal obligations, regulatory requirements, or other operational reasons.

When we update this Privacy Policy, we will post the revised version on our website and update the “Last updated” date above.

Where required by applicable law, we may also provide additional notice of material changes.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or if you would like to exercise privacy rights available to you, please contact us:

Ferbe's Pet Store
8914 Lakeside Cv
Cordova, TN 38016
United States

Email: support@ferbepetstore.com
Phone: +1 901-289-1402

For purposes of applicable data protection laws, Ferbe's Pet Store is the controller of personal information where we determine the purposes and means of processing that information.